Tag Archives: Travel

New Technology: Digital Menus at Sea

Recently we were alerted to a new feature gracing Royal Caribbean’s grand “Allure of the Seas“ cruise ship – a brand new digital ordering system for wine using touch screen iPad devices.

Could this mean the demise of the Sommelier?  AWG doesn’t think so, however we do marvel at the amazing convenience unlocked by this digital platform.  There are some immediate and obvious benefits to the passenger (or customer)

  • A full selection from the cellar to peruse,
  • Information and pairing suggestions,
  • A search interface so the customer can filter the available wine to suit their individual tastes,
  • Option to order food as well as wine,
  • Ordering can be completed in multiple languages

Once an order is placed, the wireless network alerts a staff member who can proceed to prepare the wine and other items.  We’ve dreamed of a more streamlined approach to menus and ordering and it seems like technology has finally matured to the point where this kind of experience is now a reality.

As we stated before, nothing replaces the experience of inspecting the bottle, or of interacting with a well seasoned professional sommelier, however we’re delighted at this new advancement and would love to see it adopted more universally.  We can only wait!

Here is the Royal Caribbean multimedia on the new system.  It is interesting to see it in operation.

Video

For our Chinese visitors:

新技术:海上数字菜单
[我们的为不精确性的道歉在翻译-我们希望提供一个更加准确的翻译]

最近,我们在船上警惕皇家加勒比海游轮大“海洋倾城“新功能 -采用触摸屏的葡萄酒iPad的全新的数码设备订货系统。

难道这意味着侍酒师的消亡呢?特设工作组不认为如此,但是我们惊叹于这个惊人的数字方便解锁平台。有一些直接和明显的好处旅客(或客户)
从地窖里选择全部细读,
配对信息和建议,
一个搜索界面,使客户能够筛选可用葡萄酒,以满足个人的口味,
权订单食物,以及酒,
订购就可以完成多种语言
一旦交易成功,无线网络警报的工作人员谁可以着手准备了酒和其他物品。我们梦想着一个更精简的方式到菜单和订货而且好像技术终于成熟的地步,这样的经历现在已经成为现实。

正如我们之前指出的,没有什么取代了检查瓶,或与一个技术熟练的专业品酒师互动的经历,但是我们在这个新的进步感到高兴,并希望能看到它采取了更加普遍。我们只能等待!